top of page
#BuckeyeDreamin
Matt Frank
Vice President of Technology Evangelism
Blackthorn
I am a Product Marketing, Technology Evangelism, & Solutions Engineering specialist with experience in the Salesforce ecosystem, with multiple cross-industry specialities.
With a background spanning multiple fields from the non-profit sector to higher education to Salesforce, I have cross-industry experience that can help develop positive relationships with constituents and grow revenue without dissolving customer satisfaction. Working with teams across North America, Europe, & Australia for projects large and small, I proud to have a strong history of multilingual and multicultural business relationships,
Lastly, and most importantly, I make a mean spicy mayo.

Industry - Education
July 30, 2026 - Industry Day
8:30 AM - 9:15 AM
Codey Room
Scaling Smarter: How Ohio State is Leveraging Blackthorn Data for Evolving Events
This presentation highlights how Ohio State has expanded its use of Blackthorn with an increased reliance on reporting and data insights. It will also examine how the events landscape is evolving and the steps we are taking to adapt—while maintaining strong governance, consistency, and data cleanliness across the platform.
bottom of page
