I’m a Revenue Cloud specialist with experience across the MENA region and North America, where I previously served as a Revenue Cloud Practice Lead at Salesforce. In that role, I worked closely with sales, solution engineering, and customer teams to guide quote-to-cash strategy, architecture, and scalable implementations across diverse industries.

My focus has always been balancing seller efficiency with strong governance and clean system design. I’ve helped organizations simplify complex product catalogs, design intelligent pricing and approval frameworks, and implement scalable Revenue Cloud architectures that drive measurable business outcomes.

I’m particularly passionate about the evolution of revenue operations and the role AI—such as Agentforce—can play in modernizing quote-to-cash processes. I strive to make complex systems practical and accessible by blending strategy with hands-on execution and real-world use cases.

Outside of work, I’m a Muay Thai enthusiast, and I bring that same discipline, focus, and energy into every project and every session I lead.