top of page

Joe De Oliveira

Senior Salesforce Administrator

Whiteboard Risk & Insurance Solutions

As an accomplished Salesforce Consultant and Administrator, I pride myself on blending innovation, technical expertise, and empathy to drive transformative changes that support dynamic business initiatives. With 7+ years of experience optimizing Salesforce Orgs, my expertise lies in analyzing, designing, and streamlining business processes to foster change, enhance user adoption, and promote best practices. With a strong entrepreneurial background, I leverage my tenacious work ethic, financial management acumen, and emotional intelligence to lead large teams while maintaining high morale. As a forward-thinking and approachable subject matter expert, I'm committed to delivering outstanding results by embracing and reconciling paradoxes to establish new paradigms.

Joe De Oliveira
Practitioner - Administrator
July 29, 2026 - Practitioner Day
3:15 PM - 4:00 PM
Codey Room
Boost Adoption with Better Design: UX Tips for Admins

User adoption doesn’t happen by accident. It happens by design. In this engaging and practical session, Talia Johnson (UX Designer, 6X Salesforce Certified, Workshop Facilitator, and Account Executive at PDF Butler) and Joe De Oliveira (14X Certified Salesforce Consultant and Admin) introduce Admins, Consultants, and Builders to the fundamentals of UX design with real-world examples and simple design tweaks anyone can implement.
This session has been presented at Dreamforce 2025, Texas Dreamin’, Midwest Dreamin’, and Tahoe Dreamin’ to enthusiastic audiences. Attendees consistently report that it changed how they approach building in Salesforce.
✅ Learn the top UX mistakes that frustrate users and how to fix them
✅ Discover design tweaks that boost adoption and make users happier
✅ Get introduced to UX principles without the jargon or intimidation
✅ Leave with practical tips and a stronger design mindset

bottom of page