Salesforce has continued to innovate on their Commerce Cloud Product. These innovations have skyrocketed recently with the release of Direct-to-Consumer (D2C) and Lightning Web Runtime (LWR). I have had the pleasure of working on both at both Salesforce as an Engineer and at Stack Consulting as a Solutions Architect. Following this presentation, trailblazers will walk away with the following knowledge: 1. Salesforce's reason and roadmap for the innovation on Commerce Cloud. 2. Benefits of Salesforce Commerce Cloud for Customers. 3. Best Practices when implementing and enhancing Commerce Cloud on LWR. 4. What you need to get started innovating on Commerce Cloud, one of the latest products from Salesforce.